Author Archive
Michael Moore is Collecting Money for CEOs in his new Movie Teaser
Film maker Michael Moore has released teaser videos for his new movie. This time he is taking on the CEOs of the mega corporations who took bailout money from the Government. It seems that he has become a Master Marketer!
Moore tells USA Today that the movie will not be an economics lesson. “It’s going to [...]
Microsoft To Provide Free Anti-virus Software
Microsoft plans to start giving away security software
The company is reportedly testing free anti-virus software internally and said the beta version would be released “soon”. Called Morro, the software will tackle viruses but lack the broader range of utilities, such as parental locks, found in paid-for security suites.
Morro will be Microsoft’s second venture in the [...]
Bing: Will it be a Bang for Microsoft
Now that Microsoft matched several features to Google search with its own Bing, can we expect fast growth of Microsoft AdCenter usage? The first week does not gives much hope.
“It has barely raised the Microsoft’s share of clicks by about 5 per cent from what it had earlier, which is a market share gain of [...]
How Google Ad Auction And Quality Score Determines CPC
If you are wondering how Google determines the CPC (Cost Per Click) for your PPC campaigns, watch this video now. We all know that Quality Score matters in getting a good Ad Ranking and reduce CPC. Google’s Chief Economist Hal Varian explains how Google determines the price of a CPC when a number if Advertisers [...]
Psychological Triggers for Successful Sales
The legendary marketer Joe Sugarman’s famous book Triggers is available as an ebook from NitroMarketing folks. Joe Sugarman mastered the clever use of psychological triggers throughout his career, and came up with legendary successes that broke many of the advertising and marketing records of his time.
Click here to order the Psychological Triggers ebook. When [...]